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BET 2: Pricing, Costs, and Launch Preparation

September 19 @ 6:00 pm - 8:00 pm

Topic: Start-up Assistance

Business Essentials Training session 2

Get clear up front on your business costs, how to establish prices and project profitability, considering the value proposition of your product or service.
  • Are your costs and profit margins designed to reach industry norms?
  • Is your pricing strategy appropriate to engage and retain customers?
  • Will this business make enough to support myself and/or my family?

In this workshop we discuss effective cost of goods sold management and give you tools to prepare to launch a new product or service.


Presenter: Tom Kelly

This event will be offered online via Zoom

There is a $10 administrative fee to attend this workshop. If you cancel less than 48 hours before the workshop, the fee is non-refundable. If you cancel prior to the 48 hour deadline, you can use this fee as a credit toward attending another workshop.
Scholarships available – email

Fee: $ 10.00

Additional upcoming BET sessions


September 19
6:00 pm - 8:00 pm
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Central Virginia Small Business Development Center (CVSBDC)
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