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Marketing 101
This one hour webinar is designed to help shape your brand identity and foster growth for your small business. In a crowded digital arena, strategic marketing is essential for visibility and differentiation, ensuring relevance and success in today’s competitive landscape.
Key takeaways for this webinar:
- Gain an understanding of your customer, target market and competitors
 - Where to find the data
 - Where to use your information
 - How to optimize outreach
 
Speaker(s): Joey Pocan, Economic Development Specialist Mr. Pocan assists in the design and implementation of economic development strategies and programs related to Start-ups, business attraction, business expansion, and retention. He conducts research, presents training, project management, data collection and analysis, visits with local businesses and agencies to facilitate business opportunities.