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LinkedIn is the world's largest professional networking platform and marketing on LinkedIn can generate more leads than some of the top social media platforms, especially for for B2B marketers. If you want to grab the attention of top-level executives, then you should work on your LinkedIn marketing strategy. In this webinar, our expert presenter will […]
To maximize your business website's return on investment, you need to be able to track its performance. Google Analytics allows you to see where your website traffic is coming from, identify your top-performing channels and gain insight into your visitors' behavior. In this webinar, you’ll learn the basics of Google Analytics, how to track your […]
Are you overwhelmed by all the marketing choices for your business? Not sure how or where to spend your time and money? It sounds like you need a marketing plan! Without a plan in place, you could potentially waste thousands of dollars and hundreds of hours trying to grow your business. In this webinar, professional […]
This one hour webinar is designed to help shape your brand identity and foster growth for your small business. In a crowded digital arena, strategic marketing is essential for visibility and differentiation, ensuring relevance and success in today's competitive landscape. Key takeaways for this webinar: Gain an understanding of your customer, target market and competitors […]
Updated for 2024 What’s all the fuss about AI and ChatGPT? What AI tools are available, and how can a small business use them to streamline customer service and marketing tasks? This session, with the Virginia SBDC’s Technology Advisor Cameron Nelson, will help answer those questions and more. The first half of the session will […]
The marketing funnel as you know it is DEAD. Gen Z is changing the game and showing up differently to our brands. Because of their familiarity with modern technology and marketing, their path to purchase has greatly evolved. Join us to learn about the new infinite loop and what you can do about it. Fine […]
Participants will learn free and low cost ways to market their business and increase sales. Topics will include: *Getting the most out of social media *Using email marketing effectively *Free resources to make your business look great *Participants will receive tips and ideas they can begin implementing right away Speaker(s): Hope Gayles, Associate Director, Communications […]
Standing out on social media and in the marketplace can be one of the biggest challenges of business owners. How do you attract more ideal clients and customers with email marketing, social media and paid advertising? It all comes down to standing out from your competition and standing out from all the noise of everyday life. […]
Topic: Marketing and Sales BET Session 5: Marketing, Sales & Your Brand Are you curious about navigating online sales and marketing versus traditional methods? Do you want to explore the […]
Refresh your knowledge to effectively market your goods and/or services! This live webinar (via Zoom) will cover the following marketing essentials: How to choose your target group(s) How to communicate […]
To succeed in today’s competitive global marketplace, businesses must go beyond surface-level knowledge of new markets. They need to deeply understand the cultural nuances, behavioral trends, and decision-making processes of […]
What’s all the fuss about AI and ChatGPT? What AI tools are available, and how can a small business use them to streamline customer service and marketing tasks? This session, with Cameron Nelson, CEO of Tenzing Startup Consultants, will help answer those questions and more. The first half of the session will give an overview, […]
