Starting a Business

Do you want to open your own business? Do you have an idea for a product or service and you want to bring to market? Maybe you have people ready to buy your products, or customers ready to sign up for your services, but you're not sure how to start getting paid. You may have an […]

Webinar Learning Objective Please join Senior Business Counselor, and Adjunct GMU Professor George Siragusa, as he guides you through a step-by-step process of building a business briefing that is invaluable to startups, early stage companies, growth, or even mature businesses!  During this NO-COST webinar you will: become aware of at least 5 scenarios in the life of a business […]

Are you thinking about starting a small business? Have you already started and realize you may have missed a few things? This workshop is for you! We'll cover the essential steps to launch your business successfully, including registrations, regulations, and the key elements of effective business planning—such as financial projections. The workshop will be held […]

Business Essentials Training Session 1: Planning and Operating for Success Do you have a “living” business plan that supports your vision, operations, works well for you, and that you can share with others? Have you explored your business model for blind spots? Have you tapped into tools and resources to maximize your profits? In this […]

BET Session 2: Understanding Your Customers & Market Is your business concept the right idea at the right time for your industry? Are your product features compelling enough to attract customers and inspire them to change their current habits? Is your addressable market large enough to generate the revenue needed for a successful business? Do […]

Are you clear on your up front business costs and product / service costs? Have you considered the planning steps to launching a new product or service? Are your costs and profit margins designed to reach industry norms? Is your pricing strategy appropriate to engage and retain customers? Will this business make enough to support you and your […]

BET Session 4: Marketing, Sales & Your Brand Are you curious about navigating online sales and marketing versus traditional methods? Do you want to explore the best strategies for launching a new product or service? Could you use guidance on building your brand’s value and communicating what makes your business stand out? In this workshop, […]