BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Central Virginia Small Business Development Center - ECPv6.15.20//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-ORIGINAL-URL:https://cvsbdc.org
X-WR-CALDESC:Events for Central Virginia Small Business Development Center
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:UTC
BEGIN:STANDARD
TZOFFSETFROM:+0000
TZOFFSETTO:+0000
TZNAME:UTC
DTSTART:20210101T000000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=UTC:20221003T120000
DTEND;TZID=UTC:20221003T130000
DTSTAMP:20260426T162933
CREATED:20220913T190230Z
LAST-MODIFIED:20220913T190230Z
UID:10756-1664798400-1664802000@cvsbdc.org
SUMMARY:Marketing Monday:  Grow Your Business with Digital Marketing
DESCRIPTION:Digital marketing creates growth for businesses – learn to understand the basics now!\nLearn about the basics of digital marketing\, including: \n\nSocial Media\nEmail Marketing\nPaid Ads\nSEO\nAffiliate Marketing\nHow to use analytics to measure your success\n\n \nInstructor:  Cameron Nelson\, Chief Digital Advisor\, CV SBDC and Virginia SBDC\n \nMr. Nelson has over 18 years experience in technology\, and as a senior tech consultant in Silicon Valley helping Fortune 500 companies improve their digital marketing and eCommerce. At the same time he founded several tech companies\, including a Software as a Service (SaaS) website for tree preservation and a blockchain platform for nonprofits. Cameron is accomplished in language\, culture\, has an MBA and MA and believes new technology products have the ability to help shape our world for the better. \n  \nCameron is also available for one-on-one consultations.  Please email contact@cvsbdc.org to schedule an appointment. \nREGISTER
URL:https://cvsbdc.org/events/marketing-monday-grow-your-business-with-digital-marketing-2/
LOCATION:Online
CATEGORIES:Online event
ATTACH;FMTTYPE=image/png:https://cvsbdc.org/wp-content/uploads/2021/12/Marketing-monday-logo.png
ORGANIZER;CN="Central Virginia Small Business Development Center (CVSBDC)":MAILTO:events@cvsbdc.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20221004T100000
DTEND;TZID=UTC:20221004T113000
DTSTAMP:20260426T162933
CREATED:20220906T191550Z
LAST-MODIFIED:20220923T221906Z
UID:10744-1664877600-1664883000@cvsbdc.org
SUMMARY:Government Contracting: 8(a)
DESCRIPTION:The Federal Government buys over $600 billion per year on goods and services\, 5% of that spend is allocated for Small Disadvantaged (8(A)) firms and 3% is allocated for HUBZone firms. This is a huge opportunity for small firms\, who qualify\, to grow their business and become part of the challenging world of Government Contracting through set-aside opportunities. In this presentation you will learn: \n\nEligibility requirements for 8(a) certification\nUnderstanding the Application Process\nUnderstanding how to prepare for each certification before applying\nStaying Certified\n\nREGISTER\nOnce registered\, you will receive a confirmation email from centeric@clients.virginiasbdc.org\, our automated system. This email will contain the ZOOM LINK to join the workshop.  If you cannot find the email\, please check your spam folder. \n\n\nJoin Lisa Wood\, Director of the Virginia Procurement Technical Assistance Center (PTAC)\, for this informative presentation – a “must” for those who are considering the Federal Government contracting market.  \nPrior becoming Virginia’s PTAC Director\, Lisa served as the Statewide Director with the Connecticut and Ohio PTAC programs and was also Director for the Northwest Commission PTAC in Pennsylvania. Before joining the PTAC community\, Lisa was a Procurement Specialist for Bechtel Plant Machinery\, Inc. in the Greater Pittsburgh Area. In this role\, Wood performed contract administration and negotiation duties. She also recommended bidders\, handled issue inquiries\, negotiated bids\, performed cost and price analysis\, and prepared comprehensive letters to justify recommended contract actions.  Ms. Wood holds an MBA from the University of New Haven and a BSBA through Robert Morris University of Pittsburgh where she is also pursuing her PhD in Instructional Management and Leadership. \n  \nCohosted by: Charlottesville Business Innovation Council (CBIC) and Venture Central \n   
URL:https://cvsbdc.org/events/government-contracting-8a/
LOCATION:Central Virginia Small Business Development Center (CVSBDC)\, 300 Preston Ave\, Suite 201\, Charlottesville\, VA\, 22902\, United States
CATEGORIES:Contracting,Online event
ATTACH;FMTTYPE=image/jpeg:https://cvsbdc.org/wp-content/uploads/2020/10/capitol.jpg
ORGANIZER;CN="Central Virginia Small Business Development Center (CVSBDC)":MAILTO:events@cvsbdc.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20221011T100000
DTEND;TZID=UTC:20221011T120000
DTSTAMP:20260426T162933
CREATED:20220906T233942Z
LAST-MODIFIED:20220906T233942Z
UID:10746-1665482400-1665489600@cvsbdc.org
SUMMARY:Starting Your Business
DESCRIPTION:Thinking about starting a small business?\nHave you started…but maybe missed some critical information?\nThis workshop is for you!\nREGISTER\n  \nYou will receive an email from events@cvsbdc.org a day or two before the workshop with the link to join\, handouts and the presentation.  Please check your spam if you do not receive this email. \n\nWe review the steps for a successful start\, the registrations and regulations\, and the components of sound business planning\, including financial projections. \nFollow-up appointments are then available with SBDC\, SCORE\, and/or CIC business advisors to focus on your concept development\, business profile\, and/or business plans\, including financial projections. \nBrought to you jointly by: \nCentral Virginia SBDC     \n           Central Virginia SCORE     \n&            Community Investment Collaborative     \n\nThis virtual workshop is hosted by Central Virginia SBDC via Zoom. \nThere is a $5 admin/processing fee to attend this workshop.  If you cancel less than 48 hours before the workshop\, the fee is non-refundable.  If you cancel prior to the 48 hour deadline\, you can use this fee as a credit toward attending another workshop.
URL:https://cvsbdc.org/events/starting-your-business-44/
LOCATION:Online
CATEGORIES:Online event,Starting a Business
ATTACH;FMTTYPE=image/jpeg:https://cvsbdc.org/wp-content/uploads/2020/08/Start-Your-Own-Business2-413x320-1-e1610044903600.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20221011T120000
DTEND;TZID=UTC:20221011T130000
DTSTAMP:20260426T162933
CREATED:20220916T001552Z
LAST-MODIFIED:20220916T001552Z
UID:10801-1665489600-1665493200@cvsbdc.org
SUMMARY:Get Your Local Business on Google Search and Maps
DESCRIPTION:Get Your Local Business on Google Search and Maps \nNow’s the time to make sure your business profile is verified and updated on Google Search and Maps. Lots of changes have been happening with a Business Profile. This is a free tool for local businesses who want to connect with customers on Google Search and Maps. \nDuring this webinar we will discuss: \n\nHow to create and/or update your profile on Google\nHide your address \nUse your Business Profile to connect with potential customers\nWhat’s new\, tips and tricks to updating your profile\nHands on-demo of the product in action\n\n  \nPresented by Grow with Google speaker\, Randi Penfil \nRandi is a speaker for the Grow with Google partner program. She has more than 20  years  of experience helping small businesses  and nonprofits improve their digital marketing. \nAs a professional speaker and trainer\, Randi has educated thousands of small businesses and entrepreneurs. Before becoming a Google-supported trainer\, Randi educated and trained SMBs for Constant Contact as the Mid-Atlantic Regional Development Director. She brings enthusiasm and experience to every workshop and conversation about digital marketing. Her passion is helping small businesses take control of their digital footprint. \nThanks to Shenandoah Valley SBDC\, Capital Region SBDC\, Central Virginia SBDC\, Laurel Ridge SBDC\, SBDC Lynchburg Region\, and Virginia State SBDC for hosting this webinar along with Grow with Google.  \n  \nREGISTER
URL:https://cvsbdc.org/events/get-your-local-business-on-google-search-and-maps-2/
LOCATION:Online
CATEGORIES:Managing a Business,Online event,Technology
ATTACH;FMTTYPE=image/png:https://cvsbdc.org/wp-content/uploads/2021/08/GwG_horizontal_logo.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20221018T163000
DTEND;TZID=UTC:20221018T183000
DTSTAMP:20260426T162933
CREATED:20220919T193701Z
LAST-MODIFIED:20221014T171149Z
UID:10762-1666110600-1666117800@cvsbdc.org
SUMMARY:Industry Trends\, Your Customers\, and Market Fit
DESCRIPTION:Founder’s Series Session 1\nIs your business concept the right idea\, at the right time for your industry?\nAre the features attractive to customers and do they care enough to change current habits?\n\nIs your addressable market big enough to generate adequate revenue for a successful business? Our research tools can help you decide.\nHave you conducted “customer discovery” for feedback on your offering and to know who will buy and how they will buy?\n\nIn this workshop\, we talk about industry knowledge\, communication with target customers to optimize your product or service offering and honing in on the ideal market(s). \nREGISTER\nPresented by: \nJosh Green\, Director\, Innovation Commercialization Assistance Program (ICAP)\, is a mentor and entrepreneur whose career has primarily focused on business and organizational development. He is currently the Director of the Innovation Commercialization Assistance Program (ICAP) – a program of George Mason University and the Virginia SBDC. ICAP works with early-stage technology and innovation-driven companies to validate their market on their path toward venture investment and scaling. For almost 15 years\, he has advised private companies and nonprofit organizations across the United States in a wide array of industries.    \nJosh is also a founding member of a startup that produces a high-performance and environmentally safe hydraulic fluid\, as well as an aerospace startup that manufactures next-generation unmanned systems.    \nJosh received his undergraduate degree from the University of Arizona and an MBA from the University of Nevada.  \n  \n  \n*More information on the Founder’s Series and Entrepreneurship certificate can be found here.* \nAdditional Founder’s Series classes currently scheduled: \n\nOct 25: Pricing\, Costs\, and Launch Preparation\nNov 1: Marketing\, Sales\, and Your Brand\nNov 8: Business Models\, Telling Your Story\, and Risk Planning\nNov 15: Money and Recordkeeping\n\n  \nCohosted by: Hampton Roads SBDC and Capital Region SBDC \n 
URL:https://cvsbdc.org/events/industry-trends-your-customers-and-market-fit-3/
LOCATION:Online
CATEGORIES:Managing a Business,Online event
ATTACH;FMTTYPE=image/png:https://cvsbdc.org/wp-content/uploads/2022/09/EC-badge_state-1.png
ORGANIZER;CN="Central Virginia Small Business Development Center (CVSBDC)":MAILTO:events@cvsbdc.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20221025T163000
DTEND;TZID=UTC:20221025T183000
DTSTAMP:20260426T162933
CREATED:20220919T193832Z
LAST-MODIFIED:20221014T171717Z
UID:10785-1666715400-1666722600@cvsbdc.org
SUMMARY:Pricing\, Costs\, and Launch Preparation
DESCRIPTION:Founder’s Series Session 2\nGet clear up front on your business costs\, how to establish prices and project profitability\, considering the value proposition of your product or service.\n\nAre your costs and profit margins designed to reach industry norms?\nIs your pricing strategy appropriate to engage and retain customers?\nWill this business make enough to support myself and/or my family?\n\nIn this workshop we discuss effective cost of goods sold management and give you tools to prepare to launch a new product or service. \nREGISTER\n  \nPresented by Charese Chambers\, Business Advisor\, Capital Region SBDC \nCharese’s love is numbers and she’s been told that entrepreneurship is in her blood.  She has been an entrepreneur from a young age- pushing candy\, popcorn\, and girl scout cookies- so it only seemed natural to start her own business.  Charese’s passion is educating other entrepreneurs from a place of experience and expertise.  She’s definitely your secret weapon and resource in the Capital Region. \n  \n  \n*More information on the Founder’s Series and Entrepreneurship certificate can be found here.* \nAdditional Founder’s Series classes currently scheduled: \n\nNov 1: Marketing\, Sales\, and Your Brand\nNov 8: Business Models\, Telling Your Story\, and Risk Planning\nNov 15: Money and Recordkeeping\n\n  \nCohosted by: Hampton Roads SBDC and Capital Region SBDC \n 
URL:https://cvsbdc.org/events/pricing-costs-and-launch-preparation-3/
LOCATION:Online
CATEGORIES:Managing a Business,Online event
ATTACH;FMTTYPE=image/png:https://cvsbdc.org/wp-content/uploads/2022/09/EC-badge_state-1.png
ORGANIZER;CN="Capital Region SBDC":MAILTO:info@capitalregionvasbdc.com
END:VEVENT
END:VCALENDAR