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X-WR-CALDESC:Events for Central Virginia Small Business Development Center
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DTSTART:20210101T000000
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BEGIN:VEVENT
DTSTART;TZID=UTC:20221101T110000
DTEND;TZID=UTC:20221101T120000
DTSTAMP:20260523T011932
CREATED:20220916T002038Z
LAST-MODIFIED:20220916T002038Z
UID:10804-1667300400-1667304000@cvsbdc.org
SUMMARY:Sell Online with E-Commerce Tools
DESCRIPTION:Sell Online with E-Commerce Tools \nLearn how to sell your products online. We’ll walk through listing your products for free with your Google Business Profile and Merchant Center.  \nDuring this webinar we will discuss: \n\nDiscuss the Products tab in Google Business Profile\nIntroduce Google Merchant Center and the basics of creating a free account and a product feed\nShow you how to connect an E-Commerce website (using Shopify as an example) to the Merchant Center\n\n  \nPresented by Grow with Google speaker\, Randi Penfil \nRandi is a speaker for the Grow with Google partner program. She has more than 20  years  of experience helping small businesses  and nonprofits improve their digital marketing. \nAs a professional speaker and trainer\, Randi has educated thousands of small businesses and entrepreneurs. Before becoming a Google-supported trainer\, Randi educated and trained SMBs for Constant Contact as the Mid-Atlantic Regional Development Director. She brings enthusiasm and experience to every workshop and conversation about digital marketing. Her passion is helping small businesses take control of their digital footprint. \nThanks to Shenandoah Valley SBDC\, Capital Region SBDC\, Central Virginia SBDC\, Laurel Ridge SBDC\, SBDC Lynchburg Region\, and Virginia State SBDC for hosting this webinar along with Grow with Google.  \n  \nREGISTER
URL:https://cvsbdc.org/events/sell-online-with-e-commerce-tools/
LOCATION:Online
CATEGORIES:Managing a Business,Online event,Technology
ATTACH;FMTTYPE=image/png:https://cvsbdc.org/wp-content/uploads/2021/08/GwG_horizontal_logo.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20221101T163000
DTEND;TZID=UTC:20221101T183000
DTSTAMP:20260523T011932
CREATED:20220919T193939Z
LAST-MODIFIED:20221014T171925Z
UID:10788-1667320200-1667327400@cvsbdc.org
SUMMARY:Marketing\, Sales\, and Your Brand
DESCRIPTION:Founder’s Series Session 3\nCurious about navigating online sales and marketing vs. traditional methods?\n\nDo you want to explore how to best launch a new product or service?\nCould you use help building the value of your brand and how to communicate how your business is better or different?\n\nIn this workshop\, we talk about your target customers\, tools to connect with them and achieve sales\, and how your brand identifies with them and your employees. We also discuss tools and strategies to identify market fit\, marketing and sales development\, as well as planning and execution. \nREGISTER\nPresented by Tatiane Pena\, Assistant Director\, Capital Region SBDC \nTati has proudly been with the re-launched Capital Region Center since day two. She began her tenure with us as a social media and operational consultant and was subsequently brought on as the Program Manager before ultimately settling into the role of Assistant Director.  Prior to working with the SBDC\, she spent a handful of years in Richmond’s boutique management consulting space and over a decade in the hospitality industry. \nA first-generation Richmond native\, Tati attended Virginia Commonwealth University where she studied English with a focus on 16th and 17th-century Paleography; namely the works of Elenora Wyatt Finch and John Donne. In her free time\, Tati prioritizes pouring back into the city that raised her. She is a lover of stories\, people\, food\, and her dog. Ultimately\, Tati highly values courageousness and care and strives to center joy and intentionality in all that she does. \n  \n*More information on the Founder’s Series and Entrepreneurship certificate can be found here.* \nAdditional Founder’s Series classes currently scheduled: \n\nNov 8: Business Models\, Telling Your Story\, and Risk Planning\nNov 15: Money and Recordkeeping\n\n  \nCohosted by: Hampton Roads SBDC and Capital Region SBDC \n 
URL:https://cvsbdc.org/events/marketing-sales-and-your-brand-4/
LOCATION:Online
CATEGORIES:Managing a Business,Online event
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ORGANIZER;CN="Capital Region SBDC":MAILTO:info@capitalregionvasbdc.com
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BEGIN:VEVENT
DTSTART;TZID=UTC:20221108T163000
DTEND;TZID=UTC:20221108T183000
DTSTAMP:20260523T011932
CREATED:20220919T194108Z
LAST-MODIFIED:20221014T172133Z
UID:10793-1667925000-1667932200@cvsbdc.org
SUMMARY:Business Models\, Telling Your Story\, and Risk Planning
DESCRIPTION:Founder’s Series Session 4\n\nDo you have a “living” business plan that supports your operations\, works well for you\, and that you can share with others?\nHave you looked at all 20 components of your business model to avoid blind spots?\n\nIn this interactive webinar you will learn several business planning models so you can choose the right tool(s) for you. You will also learn about the  quadrants of risk and how to effectively share your business concept for the purposes of planning\, managing\, or pitching your business.  \nREGISTER\n  \nPresented by Rebecca Haydock\, Director\, Central Virginia SBDC \n\n\n\n\n\n\n\n\nRebecca is the Director of the Central Virginia Small Business Development Center\, long time member of Charlottesville Angel Network\, and continues to be an owner and operator of businesses. Rebecca started working at age 14 with her first official business at 16. After graduating from Cornell University\, she designed\, opened and sold or grew businesses ranging from bagel shops to biotech. Rebecca is also a Certified Global Business Professional and specializes in growth strategy and infrastructure\, contract preparedness\, strategic alliances\, and equity capital. Her experience focuses primarily on technology-based businesses. During her time as a Director at Princeton\, NJ based Technology Management and Funding she managed a portfolio of tech businesses and spoke on topics of commercialization at national technology conferences. Additional roles focused on economic development and government contracting. As a business advisor and Director of CV SBDC she guides organizational excellence\, sustainable business practices\, and building operational infrastructure for growth with an emphasis on acquiring human and financial assets.\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n*More information on the Founder’s Series and Entrepreneurship certificate can be found here.* \nAdditional Founder’s Series classes currently scheduled: \n\nNov 15: Money and Recordkeeping\n\n  \nCohosted by: Hampton Roads SBDC and Capital Region SBDC \n 
URL:https://cvsbdc.org/events/business-models-telling-your-story-and-risk-planning-3/
LOCATION:Online
CATEGORIES:Managing a Business,Online event
ATTACH;FMTTYPE=image/png:https://cvsbdc.org/wp-content/uploads/2022/09/EC-badge_state-1.png
ORGANIZER;CN="Capital Region SBDC":MAILTO:info@capitalregionvasbdc.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20221115T163000
DTEND;TZID=UTC:20221115T183000
DTSTAMP:20260523T011932
CREATED:20220919T194347Z
LAST-MODIFIED:20220919T194347Z
UID:10796-1668529800-1668537000@cvsbdc.org
SUMMARY:Money and Recordkeeping
DESCRIPTION:Founder’s Series Session 5\nIn this interactive webinar we will share sources of capital\, establishing credit\, and tips for success in record keeping and cash flow management. We help you with tips and tricks in recordkeeping\, as well as accounting language\, giving you tools to help you sleep at night knowing you are: \n\nmaking money\ncan pay your bills and\nwill be able to access additional capital when you need it.\n\n\n\nREGISTER\n  \n*More information on the Founder’s Series and Entrepreneurship certificate can be found here.* \n  \nCohosted by: Hampton Roads SBDC and Capital Region SBDC \n 
URL:https://cvsbdc.org/events/money-and-recordkeeping-3/
LOCATION:Online
CATEGORIES:Managing a Business,Online event
ATTACH;FMTTYPE=image/png:https://cvsbdc.org/wp-content/uploads/2022/09/EC-badge_state-1.png
ORGANIZER;CN="Capital Region SBDC":MAILTO:info@capitalregionvasbdc.com
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