BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Central Virginia Small Business Development Center - ECPv6.15.20//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-ORIGINAL-URL:https://cvsbdc.org
X-WR-CALDESC:Events for Central Virginia Small Business Development Center
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:America/New_York
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20240310T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20241103T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20250309T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20251102T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20260308T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20261101T060000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250307T170000
DTEND;TZID=America/New_York:20250307T190000
DTSTAMP:20260506T182109
CREATED:20250313T103158Z
LAST-MODIFIED:20250313T103158Z
UID:17146-1741366800-1741374000@cvsbdc.org
SUMMARY:Understanding Your Customers and Market
DESCRIPTION:Is your business concept the right idea\, at the right time for your industry?\nIs your addressable market big enough to generate adequate revenue for a successful business?\n\n\n\n\n\n\n\n\n\n\nDo you know what your customer cares about and how the customer views your offering?\nAre the features attractive to customers so hundreds (or thousands) will care enough to change current habits?\n\n\n\n\n\n\n\n\n\n\n\n\n\nIn this workshop “customer discovery” theory and processes will be covered to help you get feedback on your offering with the goals of 1) finding your product market fit\, 2) knowing what your customer cares about\, and 3) understanding where your business stacks up in the market. We will talk about industry knowledge\, identifying target customers and the lean business model process. \n\nMay 7 Session 2: Understanding Your Customers & Market\n\nTime: 5PM -7PM • Location: Online/In-Person in Culpeper\nREGISTER
URL:https://cvsbdc.org/events/understanding-your-customers-and-market-2/
LOCATION:Culpeper Economic Development Center\, 803 South Main St\, Culpeper\, VA\, 22701\, United States
CATEGORIES:Starting a Business
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250317T120000
DTEND;TZID=America/New_York:20250317T130000
DTSTAMP:20260506T182109
CREATED:20250310T120537Z
LAST-MODIFIED:20250310T120538Z
UID:17087-1742212800-1742216400@cvsbdc.org
SUMMARY:Business Foundations - Marketing
DESCRIPTION:This session is one of three parts in the Business Foundations Series for new and early stage businesses (1 year or less and $50\,000 or less in annual revenue). Each session can be taken in any order. Taking all three provides a better understanding of the core business principals of Management\, Marketing and Money. An understanding of these concepts is the foundation of business success and will better prepare you for 1-on-1 advising sessions with your SBDC Advisor. \nThis part of the series focuses on Marketing. Every new or early stage business owner should have a working knowledge of these principles to create a sound marketing strategy and actionable go-to-market plan. \nMarketing:\n• Building your brand • Market Research • Identifying Your Target Customer • Free Marketing Options • Paid Marketing Options • Build a Budget • Strategize your Marketing Plan \n\n\nSpeaker(s): Todd DuRose\, Hampton Roads Small Business Development Center \nREGISTER
URL:https://cvsbdc.org/events/business-foundations-marketing-3/
LOCATION:Online
CATEGORIES:Starting a Business
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250328T170000
DTEND;TZID=America/New_York:20250328T190000
DTSTAMP:20260506T182109
CREATED:20250313T104610Z
LAST-MODIFIED:20250313T104610Z
UID:17153-1743181200-1743188400@cvsbdc.org
SUMMARY:
DESCRIPTION:BET 5: Money & Recordkeeping \nIn this interactive session\, we’ll explore various sources of capital\, how to establish credit\, and strategies for effective recordkeeping and cash flow management. You’ll gain valuable tips and tricks for maintaining accurate records and understanding accounting terminology\, giving you the peace of mind that comes from knowing you are: \n\nMaking money\,\nAble to pay your bills\, and\nPositioned to access additional capital when needed.\n\nIn-person at the Culpeper Economic Development Center\, 803 S. Main Street\, Culpeper\, VA\, 22701 or \nVIRTUAL event via Zoom \nREGISTER
URL:https://cvsbdc.org/events/17153/
LOCATION:Culpeper Economic Development Center\, 803 South Main St\, Culpeper\, VA\, 22701\, United States
CATEGORIES:Starting a Business
ORGANIZER;CN="Central Virginia Small Business Development Center (CVSBDC)":MAILTO:events@cvsbdc.org
END:VEVENT
END:VCALENDAR